New Zealand
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NZNew Zealand has approximately 2 million WhatsApp users. While not the dominant messaging platform (iMessage and Facebook Messenger are more popular), WhatsApp has a dedicated user base, particularly among immigrant communities and for international communication. Popular categories include sports (rugby, cricket), travel and outdoor activities, multicultural community groups, and professional networking. English is the primary language, with te reo Maori and various immigrant languages also present. Auckland and Wellington have the most active WhatsApp communities, with groups covering housing, events, and support for newcomers from South Asia, the Pacific Islands, and other regions.
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